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Privacy policy

Privacy Policy | Axova

Last updated: October 2025

Welcome to Axova (“we”, “our”, “us”).
We value your privacy and are committed to protecting your personal information in accordance with the Protection of Personal Information Act (POPIA) of South Africa and other applicable data protection laws.

This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website or use our services.


1. Who We Are

Axova is a South African digital marketing and AI automation agency that provides website design, SEO, CRM integration, chatbot solutions, and voice automation for service-based businesses.

Website: https://147053069.hs-sites-eu1.com/axova-ai-marketing-for-south-african-service-businesses
Email: axovadigital@gmail.com


2. Information We Collect

We may collect and process the following types of personal information:

a. Information you provide directly

  • Name and surname

  • Email address

  • Phone number

  • Company name

  • Job title

  • Service interest or inquiry details

  • Any other data you voluntarily submit via forms, chatbots, or emails

b. Information collected automatically

When you use our website, we may automatically collect:

  • IP address and browser type

  • Device information and operating system

  • Pages visited and time spent on the site

  • Referring websites or campaigns

  • Cookies and analytics identifiers (Google Analytics, HubSpot tracking)

c. Third-party information

We may receive information from platforms like HubSpot, GoHighLevel, Google My Business, or Facebook if you interact with our ads, chatbots, or lead forms.


3. How We Use Your Information

We use your personal information to:

  • Respond to your inquiries and provide customer support

  • Deliver our marketing, web design, and AI automation services

  • Improve our website and marketing campaigns

  • Send you updates, offers, or newsletters (you can opt out anytime)

  • Analyze website performance using analytics tools

  • Comply with legal and regulatory requirements

We never sell or rent your information to third parties.


4. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience.
Cookies help us understand how visitors interact with our site and personalize content.

You can manage or disable cookies in your browser settings at any time.


5. Data Storage and Security

Your personal information is securely stored on HubSpot’s and GoHighLevel’s encrypted servers.
We take appropriate measures to prevent unauthorized access, disclosure, alteration, or destruction of your data.

We retain your information only as long as necessary for the purposes outlined in this policy or as required by law.


6. Sharing of Information

We may share limited data with trusted service providers and partners who assist us in delivering our services, such as:

  • HubSpot (CRM and analytics)

  • Google (Analytics and Ads)

  • GoHighLevel (Automation platform)

All partners adhere to strict data protection standards and confidentiality agreements.

We do not share personal information for resale or third-party marketing purposes.


7. Your Rights Under POPIA

As a South African resident, you have the right to:

  • Access your personal information

  • Request correction or deletion of inaccurate data

  • Withdraw consent to data processing

  • Object to direct marketing communications

  • Lodge a complaint with the Information Regulator of South Africa

To exercise any of these rights, please contact us at hello@axova.co.za.


8. Email & Communication Preferences

By submitting your details through our forms, you consent to receiving emails or messages from Axova.
You can opt out of marketing communications at any time by clicking the “Unsubscribe” link or contacting us directly.


9. Third-Party Links

Our website may contain links to third-party sites.
Axova is not responsible for the privacy practices or content of these external websites.
We recommend reviewing their privacy policies before submitting personal information.


10. Children’s Privacy

Our website and services are intended for business use only.
We do not knowingly collect personal data from individuals under the age of 18.


11. International Data Transfers

Because we use global service providers (HubSpot, Google, GoHighLevel), your data may be processed or stored on servers located outside South Africa.
We ensure all transfers comply with POPIA and international data protection laws.


12. Changes to This Policy

We may update this Privacy Policy periodically.
All changes will be posted on this page with an updated “Last Updated” date.
Please check back regularly for any updates.


13. Contact Us

If you have any questions or concerns about this Privacy Policy or how we handle your personal information, please contact us:

📧 Email: axovadigital@gmail.com
🌍 Website: https://147053069.hs-sites-eu1.com/axova-ai-marketing-for-south-african-service-businesses
📍 Operating in: South Africa (Nationwide)